Brand Manager – OTC pharmaceuticals

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Location
indéterminé
Job Type
Permanent position
Category
Pharmaceutical/Biotechnology
Job number
090420
Scolarship
D.E.C.

Description

Your main responsibilities will consist of the following: • Assist in the development of strategic and tactical plans • Lead development and implementation of key and innovative programs that fully ex-ploit the products’s potential. • Monitor and control programs’ performances and adjust plans accordingly. • Follow the implementation of cycle promotion with field force, analyze feedback, and propose changes and improvements when necessary. • Communicate effectively within the organization to ensure the motivation and align-ment of sales force and other stakeholders to achieve product objectives. • Anticipate future trends in disease management and market environment which are likely to impact the performance and potential of the brand. • Liaise with 3rd party manufacturers and global marketing to develop new products and manage life-cycle of the products's portfolio • Prepare and monitor the implementation of an annual business plan. • Devise and recommend appropriate product strategies through the analysis of available data (sales reports, market data and marketing research reports). • Manage and direct the execution of brand retail strategies and tactics. • Interact with various departments and co-ordinate the activities relating to the pro-moted products. • Allocate and control product advertising and promotion budgets.

Specific knowledge

Education:University degree (business and/or health sciences).Years of experience:3-5 yearsLanguage:BilingualOther: •Minimum of 5 years in Pharmaceutical Sales or Marketing including 2 years in brand management.•Strong preference for candidates with an OTC background.•Act as a TEAM leader and ability to demonstrate enthusiasm, team spirit and self-motivation.•Ability to generate new concepts and ideas which improve understanding of a situation and/or create competitive advantage.•Strong analytical and strategic thinking skills.•Knowledge of therapeutic market is an asset.•Strong planning/organizational skills.•Superior oral and written communication skills.

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