Senior Product Manager
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Description
The Senior Product Manager or Product Manager (depends on experience), Animal Health, will develop and implement effective marketing strategies for the portfolio, including biologicals, injectable anti-infectives & medicated feed additives to meet objectives for sales, profitability, product positioning, and market share.
PM responsibilities:
1. Contributes to the strategic planning process in the development of the annual operating and five year strategic plan
2. Leads Strategic Planning Teams as required, a cross-functional team of Marketing/Field Sales/Sales Management and Veterinary Operation, to identify opportunities in order to best achieve performance
3. Manages brand planning associated with financial cycles to ensure they meet expectations of profitability, volume and market share
4. Develops partnerships with internal and external customers to support the business and ensure strong relationships and an ongoing advisory network is in place
5. Leads the brand planning process and the successful development and optimization of strategic, tactical and lifecycle plans to realize brand objectives
6. Champions the implementation of brand plans, collaborating with Sales Management, Field Operations, agencies, and supportive functions to ensure they realize brand objectives
7. Coordinates with supply function to ensure inventories, ongoing supply, and to minimize scrap.
Informations complémentaires
1. Degree in Animal Science, Sciences or Business Management
2. Minimum of 5 years of related marketing experience (pharma, animal health or products for animals health)
3. Experience in sales (an asset)
4. Demonstrated strong strategic, analytical, and financial management skills
5. Proven leadership and teamwork abilities in situations with cross-functional accountabilities
6. Excellent communication skills (written, verbal, negotiation)
7. Customer focused with strong presentation, and interpersonal skills
8. Leadership/passion for excellence; solutions oriented
9. Strong analytical skills, critical observation skills, sound judgement
10. Strength in online marketing (an asset)