TRADE MARKETING MANAGER

Our client, a major pharmaceutical compagny is looking to fill a Trade Marketing Manager position. The candidate will plan, organize, coordinate and/or adapt marketing activities for the Retail Market (retail chains, retail stores, retail banners). He will act as the Head Office Manager to liaise with the Key Account Team to execute special promotion. He will develop and maintain strong retail marketing programs to impact recommendation among pharmacists and technicians in Canada. The candidate will create, develop, implement trade programs, consumer offers, bold moves, Marketing concept via understanding the market and opportunities (market research, trade visits, customer-rep feedback). Those plans-programs-offers are developed with the Brand Marketing team, Head of Sales, Head of key accounts.) and are in line with the strategic plans and the brand plans. -

Bachelor's degree in Life Science or Marketing or Business Experience in the Trade / Pharmacy Industry 4-6 years experience in Marketing & developing marketing plans French and/or English, written and spoken Previous experience in the OTC category is an asset